Dua Kelinci
RBiz supported Dua Kelinci’s marketplace activity through live commerce and affiliate marketing. The engagement focused on the brand’s online sales channels.
- Client
- Dua Kelinci
- Year
- 2025
- Service scope
- Live commerce and affiliate marketing
- Supporting services
- Marketplace Advertising
Reported sales growth
- Sales growth through 2026
- >485%
RBiz’s company presentation reports sales growth of more than 485% for Dua Kelinci through 2026.
Source: RBiz company presentation, “Growth in sales till 2026.” The baseline and comparison period are not specified.
About the brand
Dua Kelinci is one of Indonesia's leading snack brands, offering a diverse portfolio of products ranging from nuts and snacks to confectionery items.
The challenge
The brand experienced a major setback when its marketplace operations became inactive for several months due to operational issues with a previous enabler. This resulted in declining visibility, reduced customer engagement, and disrupted sales performance.
RBiz's approach
- Optimized advertising messaging to improve relevance and conversion.
- Relaunched and refined marketplace advertising campaigns.
- Conducted regular live streaming activations to increase engagement and drive purchases.
- Expanded affiliate marketing initiatives to boost reach and generate additional traffic.
- Implemented ongoing marketplace optimization to support sustainable growth.